annual operating cost saved
Portfolio · 2026
Customer intelligence · Business intelligence · Global operations · Data + AI
Bala
Prakash
carrier charges recovered
revenue growth enabled
conversion improvement
Introduction
Built where business
questions become systems.
I'm Balaprakash Ananthakumar, a Data & Analytics Specialist at Wild Fork, part of JBS, working across business intelligence, global operations, and customer experience. Over 6+ years in retail and e-commerce, I've focused on helping teams understand what is happening, why it matters, and what the business should do next.
My work connects commercial performance, customer behavior, operations, supply chain, and leadership priorities. I enjoy turning unclear questions into practical systems, visible trade-offs, and measurable actions that strengthen growth, efficiency, and the customer experience.
With a Master's in Data Science, I move comfortably from a detailed data model to an executive decision room. Outside work, I'm into boxing, cricket, painting, cars, cinema, and books—including a year when I read sixty. Above all, I'm grateful for my parents, my wife, and the people who are part of my life.
Experience across
Selected work
Fourteen systems.
One business lens.
Hover a tile to preview it. Click to keep it open. Each project connects a real business question to a measurable operating outcome.
Omnichannel Customer Intelligence & NPS
A weekly decision system connected in-store and e-commerce NPS, customer comments, product issues, supplier signals, and regional performance—helping teams act on the experience behind the score.
Omnichannel NPSVoice of customerProduct & supplier intelligence
Business outcome78 → 92NPS across both in-store and e-commerce experiences
Read full project ↗
The work matters
when the business moves.
I bring customer understanding, commercial priorities, and operational reality into the same conversation. The goal is never more reporting. It is a clearer decision, stronger execution, and an outcome the business can measure.
History
A career built
across disciplines.
Wild Fork · JBSMiami, USA
Business Intelligence / Global Operations & CX Analyst
Leading analytics across e-commerce, customer experience, commercial performance, and operations, with work contributing to major savings, growth, and stronger executive visibility.
Saint Peter's UniversityNew Jersey, USA
Master's in Data Science
Expanded a business foundation into advanced analytics, machine learning, and decision science, graduating with a 3.98 GPA.
L'atelier DesignRemote
Business Analyst · Analytics Engineer & Data Insight
Connected customer segmentation, commercial reporting, and cloud modernization to pricing, targeting, and measurable sales improvement.
SRM UniversityIndia
Bachelor's in Civil Engineering
Built the analytical discipline and systems thinking that later became the foundation for a career in data and business strategy.